About Vallessia
Beauty brand, sold online
A new brand, a Shopify store and Meta ads
Vallessia was a beauty brand selling a cordless straightening brush online. We helped build the brand and ran its marketing and Meta ads. The company was later sold and renamed.
Result
5x return on ad spend, total cost per sale (product and ads) down from $50 to $30, and sales up 300%.
What we did.
- A name, logo and full brand kit
- A Shopify store and custom landing pages
- Meta ads with creator videos and AI product scenes
- Buyer research and an offer built for women 40 to 65
- Ad results split by age and gender to bring the total cost per sale down
A closer look.
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